Among the cooperation initiatives with the most prominent European research institutions, Alpenite has supported the 2015 edition of the research study carried out by the B2C eCommerce Observatory of Politecnico di Milano.
This year’s research focused on monitoring Italy’s B2C e-commerce market against the international scenario, composed of the leading Western markets (Europe and US), emerging countries (Brazil, China, Russia etc.) and more established players (Japan, Korea and so on). It also featured an in-depth analysis of mobile purchases in Italy and of the multichannel models adopted by Italian merchants.
The results of the study will be presented Monday 19 October 2015 from 9am, at the Main Hall of the University of Milan, Piazza dell’Ateneo Nuovo 1 (program).
The event is free; please register at the link Osservatori eCommerce B2C 2015.
We look forward to seeing you there!